Need-To-Know Insights, Guidance, and News to Get You a Step Closer in Winning

As sustainability becomes a core concern for consumers, brands are getting creative with how they promote eco-friendly values, sweepstakes included. No longer just a tool to boost sales or engagemen...

Thinking about running a sweepstakes to boost your brand or grow your email list? It can be a smart move, but ignoring the rules can land your business in trouble.   Why You Can’t Afford to ...

Entering sweepstakes can be an exciting hobby, but managing multiple entries can become overwhelming. Fortunately, technology offers various tools and apps to streamline the process, increasing your chances of winn...

In the world of promotions and giveaways, the terms “sweepstakes,” “contests,” and “lotteries” are often used interchangeably. However, each of these has ...

Running a successful sweepstakes can be an effective way to engage customers, increase brand awareness, and drive sales. Here’s a comprehensive guide to help businesses design and execute a successful sweepstak...

We've all seen sweepstakes featuring celebrities, but do these promotions work for businesses? Let’s take a look at whether celebrity endorsements in sweepstakes are effective and if they truly boost consumer eng...

Running a successful sweepstakes is all about engagement, and one of the best ways to achieve that is through user-generated content (UGC). Encouraging participants to create and share their own c...

Sweepstakes offer a chance to win everything from cash to luxury vacations with little to no financial investment. But are they actually worth your time? This article breaks down the costs, potential benefits, and st...

Sweepstakes can be a powerful tool for brand growth—but how they’re promoted can make or break a campaign. Should you invest in paid ads to drive entries fast? Or let your sweepstakes grow organically t...