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How to Keep Your Sweepstakes Fair and Transparent this 2025?

Running a sweepstakes is a great way to engage customers, but it’s important to ensure the process is fair, transparent, and compliant with regulations. Read: Setting the Record Straight: Yes, Sweepsta...

Beware of Sweepstakes Scams: Protect Yourself Today

With the promise of life-changing prizes, sweepstakes scams are becoming increasingly sophisticated and widespread. The Better Business Bureau (BBB) has issued a warning to consumers about the rise in fraudulent sweepstak...

Running a Sweepstakes? Here’s How to Navigate Laws and Avoid Legal Pitfalls

Running a sweepstakes can be an exciting way to engage your audience and promote your brand. However, it’s crucial to understand and comply with U.S. laws governing sweepstakes to ensure yo...

Top 10 Most Creative Sweepstakes of the Year

Sweepstakes have evolved into a captivating marketing tool, engaging consumers in innovative ways. Here are ten standout sweepstakes from this year that have captured public attention: Pepsi’s “#PepsiChallen...

The Role of Sweepstakes in the Travel Industry: How Airlines and Hotels Use Giveaways

Sweepstakes have become a powerful marketing tool in the travel industry, allowing airlines, hotels, and travel companies to generate excitement, attract new customers, and reward loyal ones...

How to Create a Successful Sweepstakes for Your Business

Running a successful sweepstakes can be an effective way to engage customers, increase brand awareness, and drive sales. Here’s a comprehensive guide to help businesses design and execute a successful sweepstak...

Behind the Scenes: How Sweepstakes Are Designed and Managed

Running a sweepstakes may look simple on the surface, but a lot of planning and organization goes into a successful promotion. From compliance to creative concepts, here’s an inside look at what happens behi...

Top 5 Successful Sweepstakes Campaigns and What Made Them Work

Running a sweepstakes is one thing—making it go viral and drive real engagement is another. Read: Setting the Record Straight: Yes, Sweepstakes Are Real! Let’s take a look at some of the mos...

How to Legally Run a Sweepstakes in Different States

Running a sweepstakes can be a fantastic way to engage with your audience and promote your brand. However, navigating the legal landscape of sweepstakes across different states can be complex. Read: Running a Swe...